Outreach

I have been involved in the development of several valorization tools. Recently, I was the co-supervisor of the MagDitOnline science communication project, a website aimed at raising awareness about the risks of sharenting by influencer parents in Flanders. In June 2023, I co-authored a book on influencers and social marketing aimed at brands and (marketing) organisations, published by the Dutch organization SWOCC. I have been involved in the organization of lectures and workshops targeting children, adolescents, parents, and teachers. Furthermore, my research has been covered in multiple national and international media outlets (amongst other: NPO1, BBC World, RTL Nieuws, Het Laatste Nieuws, MNM Radio, Knack) and podcasts (Tilburg University’s Science Quest Podcast, Jortcast).  Finally, I attended numerous events (e.g., Kinderuniversiteit Tilburg University, Night University Tilburg, Dag van de Wetenschap, Digitale Doebeurs, Wooow Wetenschapsfestival, Fri3d Camp, Apestaartjaren etc.) presenting my work. Following my experience in outreach and science communication, I am currently teaching the course “Societal Impact” within the Research Master Linguistics and Communication Sciences (Tilburg University, Radboud University).

Below, you can find a selection of my outreach activities.

Kinderuniversiteit Het Perfecte Plaatje

Mag Dit Online? http://www.magditonline.be

Influencing for the better https://www.swocc.nl/publicatie/influencing-for-the-better/

Laat je niet influencen – Jortcast

https://www.nporadio1.nl/fragmenten/dr-kelder-en-co/8fef7f12-dec4-491f-8207-9aa62d25c23f/2023-09-09-laat-je-niet-influencen